YOUR ESPORTS NETWORKING WISHLIST, ALL IN ONE PLACE

The inaugural and hugely successful Esports BAR took place over three days in Cannes, France, with the very best esports’ businesswomen and men seeking new collaboration opportunities.

Non-endemic & endemic brands, media, esports teams, professional leagues, game publishers, advertising agencies and more met industry tastemakers through 1-to-1 pre-scheduled meetings, dedicated networking sessions and over drinks.

Want to drop by the BAR? Stay tuned for more details, coming soon!

  • 115 +

    pre-selected attendees

  • 69

    companies

  • 18

    countries

  • 24

    1-to-1 pre-scheduled meetings

  • 96 %

    satisfaction rating

The 1st Esports Bar… in Their Words!

ADVISORY TEAM

To provide the most productive esports matchmaking event possible, Reed MIDEM has aligned itself with a team of elite sector professionals, directly invested in the future of esports.

THE MENU

Esports BAR ensured a smooth entry into the esports arena: brands, agencies and media professionals were guaranteed 16 1-to-1 pre-scheduled meetings with Esports Companies.

 

If you were an esports business person, you could have met with 16 brands, agencies & media companies.

Then added up to 8 more open 1-to-1 meetings with other participants of your choice.

 

Planning a productive 3 days was simple and quick. With our plug-and-play solution, set up a company profile, planned your first 16 meetings, and received a bespoke meeting schedule.

Your 8 additional meetings can be organised on-site!

In addition to 1-to-1 meetings, did business « the old-fashioned way » over lunch, dinner and the diverse activities we had prepared.

No atmosphere could have been better: Sipped your drink of choice on a rooftop, and enjoyed a 360° view of Cannes while organically expanding your esports network.

At Esports BAR, your first afternoon was dedicated to sessions, providing industry context and insights for decision-makers across sectors.

 

Needed some inspiration? Best practices and market data  offered you a glimpse of the esports possibilities.

The bar was open from Wednesday afternoon to friday night

Wed, Feb. 15

— — — — —

11:00 14:15

Welcome & Survival Kit Pick-up (lobby)

14:00 – 14:15

Esports BAR – Kickstart Talk

14:15 – 14:45

Exclusive presentation –

Projected Trends on the Esports Business

14.45 15.45

Business Insights Session #1 –

Brands & Esports Creating Meaningful Partnerships

15:45 – 16:15

Coffee Break

16:15 – 16:45

Keynote Interview –

The Coca-Cola Company’s Senior Entertainment Marketing Manager will explain where this iconic brand is going in Esports!

Speaker:

Alban Dechelotte, Senior Entertainment Marketing Manager, The Coca-Cola Company (USA)

Interviewer:

Catherine Warren, President, FanTrust Entertainment Strategies (Canada)

16:45 – 17:45

Business Insights Session #2 –

TV Broadcasting: Going Beyond Online Streaming

17:45 18:00

The Matchmaking Magic Formula

18:30 – 20:30

Warmup Cocktail at the BAR

Thur, Feb. 16

— — — — —

9:00 10:00

Breakfast

10:00 – 11:00

Pre-scheduled Meetings – X2

11:00 – 11:30

Coffee Break

11:30 13:00

Pre-scheduled Meetings – X3

13:00 14:30

Lunch

14:30 – 16:00

Pre-scheduled Meetings – X3

16:00 – 16:30

Coffee Break

16:30 – 18:30

Pre-scheduled Meetings – X4

19:30 23:00  

Halftime Dinner & Surprise

Fri, Feb. 17

— — — — —

9:0010:00

Breakfast

10:0011:00

Pre-scheduled Meetings – X2

11:00 – 11:30

Coffee Break

11:30 – 13:00

Pre-scheduled Meetings – X3

13:0014:30

Lunch

14:30 16:00

Pre-scheduled Meetings – X3

16:00 16:30

Coffee Break

16:30 18:30

Open Meetings – X4

They were at the inaugural Esports Bar

Activision Blizzard
Bandai
COKE ESPORTS
ESL
Fnatic
IBM
Orange
PSG
Rovio
Sennheiser
Twitch
Youtube Gaming

REED MIDEM, BARTENDER AT YOUR SERVICE

Reed Exhibitions, the world’s leading exhibition and conference organiser, and its subsidiary Reed MIDEM, have a 50-year history of helping entertainment businesses grow through international professional markets. More than 60,000 leading executives from over 130 countries have already experienced Reed MIDEM B2B events all over the world (MIPCOM, MIDEM and MIPTV).

ReedPOP, the pop culture division of Reed Exhibitions, also organises the PAX shows, the largest gaming events around the world, attracting the top influencers in the global gaming community.

To honour esports’ huge, passionate fan community, and explosive market interest, “the sports of the digital generation” merits a major B2B event.Ready to level up together?

Sponsor and partners